 Design Tips for the Savvy
Gift Basket Retailer
1. Remove sticky price stickers or labels safely. To remove sticky tags from anything that's not porous (like paper items,) use a dab of lighter fluid or charcoal lighter, and rub in cicular motions.
2. Prevent blowing holes in your shrinkbag. Snip a tiny hole in the corners or bottom of the shrinkbag before shrinkwrapping it.
3. Make products stand up in a baskets without handles. Create a wall in the center of the basket and place the other items around in front and back of it. Gifts that work well as walls are large picture frames, trays, cork-backed placemats, cutting boards.
4. Tame clashing colors. When the colors of your various products clash, use curling ribbon that’s the same colors. Curl the ribbon and drop it in and around the gift and gourmet food in the basket. Also create a bow using those clashing colors. It’ll appear that those clashing colors belong together.
5. Choose the right basket sizes. Based on the number of items for your designs, choose basket sizes that you can fill to overflowing rather than using extra large baskets and trying to fill them up.
6. Create a theme affordably. Add themed paper plates and napkins along with themed ribbon to a gourmet food or snack basket and create the desired theme. For example, when you add paper plates and napkins with a playing cards and chips design to a snack basket it becomes to the perfect gift for the Saturday night poker tournament.
Following these tips can help make your designing easier.
To learn more about designing great gift baskets, get Gift Basket Design for Fun and Profit.
About the Author
Flora Morris Brown, Ph.D. is a Professor Emeritus at Fullerton College, educational consultant, gift basket expert, writer and professional motivational speaker. From her websites, blogs and newsletters she motivates small business owners and gift retailers with sales-generating ideas, marketing tips, design ideas and business success strategies. She is mother of four and grandmother of three. When she's not traveling she enjoys her home in Anaheim, CA. |
